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Conversations
Where today’s top marketing movers and shakers share there insights on how they are embracing participatory marketing to drive relationships and marketing ROI.
This Month’s Featured Interview:
Charlene Li of Altimeter Group interviews Chris Curtin, VP of Digital Strategy at HP on how his company is developing a digital marketing strategy that integrates social technologies to engage with customers. He also shares how he is leading the adoption of technologies like blogs at HP.
Source: Vatortv
This Month’s Featured Interview:
Charlene Li of Altimeter Group interviews Chris Curtin, VP of Digital Strategy at HP on how his company is developing a digital marketing strategy that integrates social technologies to engage with customers. He also shares how he is leading the adoption of technologies like blogs at HP.
Source: Vatortv
JOIN THE PARTICIPATORY MARKETING NETWORK:
Marketing is in the midst of a paradigm shift. The rise of a semantic and "social" internet is ushering in a new era in marketing defined by consumer participation and control. The PMN was established to give marketers the knowledge and know-how necessary to start marketing with customers rather than at customers. Join Today.
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